Showing posts with label Social Media. Show all posts
Showing posts with label Social Media. Show all posts

Sunday, 18 August 2013

Visiting A Farmer Training Centre -THE SONGHAI EXPERIENCE

 On the 23rd March earlier this year I was informed I would be joining the rest of the Youth Agro Entrepreneurs research on a farm visit. Below are excerpts of my report detailing my experience at Songhai farm in Porto Novo, Benin Republic.

The main objective of Songhai is to train young agricultural entrepreneurs who, once established, become pillars of community - capable of commanding respect and attracting the surrounding populations to the new kind of agriculture practiced on Songhai farm. This training does not stop with the acquisition and mastery of techniques of agricultural production. Songhai continuously follows up with its trained students from the pre-establishment stage through to the establishment of their farms and beyond. All the various departmental activities of Songhai converge directly or indirectly to these established farmers. At the second level of training, there is a team of workers charged solely with the follow-up/accompaniment of the farmers. This is the reason the farmers are situated at the center of Songhai's organizational chart - all the different sectors contribute to the development of the farmers.

Challenges Of Songhai

The Songhai Centre faces a few salient challenges operating under the present model as gathered from the visit.   Training program needs to incorporate Information Technology (IT) skills into the current syllabus to prepare the trainees for dealing with the present reality of entrepreneurship programs globally. The intriguing aspect to this issue is that, there is an Internet cafĂ© present on the premises but only used for commercial purposes to cater to demands of visitors/tourists. Interviews with Personnel and Trainees indicate a wish to see this aspect of training introduced on the program.



The impact of the activities been carried out at the Centre, on the personnel and the immediate community can easily be noticed. Strategically located a few hundred metres away from Porto Novo's central market, it serves a useful source of obtaining foodstuffs and farm produce for retail purposes without incurring steep transportstion fees. Motivation was generally high amongst staff and all adhered to strict time managed regimes. The circular approcah to production adopted by the Integrated Farming model also extends to personnel. Staff rotation between various departments and sections of the farm created a high level of team spirit and commraderie. Individual staff all seemed to have sufficient information to be able to perform the duties of various department thus creating a very robust staff  pool. The challenges faced by the present operating model of the Centre need to be addressed in expansion or replicating of a similar enterprise. Information technology is ubiquitous to every sector of global economy. Developing agro entreprenuers that would go on to be successful and impact on their immediate societies, need to be IT savvy to a certain rudimentary level. Motivation amongst students and job security can be increased by deploying a model that allows the trainees to earn in the process of learning. Trainees with astute entrepreneural skills gain thus stand a chance of saving a kickstarter for their proposal, no matter how small it might be. The integrated farming model operated at Songhai Centre Porto Novo is a feasible approach to boosting the productivity of small to medium scale farming and developing a sustainable agricutural enterprises for the youths. Its a model that is gaining popularity fast and is evident in the profileration of its branches across neighbouring Nigeria and other West african countries. The future of integrated farming looks bright and I would recommend a visit to the nearest site to anyone interested in venturing into agro-entrepreneurship.

Thursday, 15 August 2013

Business and Technology Amongst Young Agro-Entrepreneurs




Bit by bit, the agro-entrepreneurship visions being loaded into the minds and media channels of young people in Nigeria is beginning to seep its way into the information and technology market as it has managed in the past to penetrate other sectors of the economy.

Youths in Nigeria have being putting in major efforts to create a youth driven agricultural sector, and not suprisingly we are using our most potent asset as an anchor unto the field - social media, information and technology. The explosion of youth interest in agriculture in Nigeris has many roots and one major catalyst - unemployment. This catalyzing factor has led to a gradual gravitation of the mind set of young people towards creating our own jobs. In this brave new approach, the under-developed agricultural sector provides us with a relatively young and fertile pitching grounds (pardon the pun). Agricultural business is in need of major investment and infusion of fresh ideas fit for a 21st century economy. Informed and technologically savvy youths have lapped on to the opportunity to service this sector with information and internet support.

The link between timely and effective information sourcing to the performance of a business organization have been established. The agriculture sector firmly perched on the transformation bandwagon sweeping the country has relied on the support and technological skills of the Nigerian youth in setting up innovative ventures based around agro-consultancy using websites, blogspots amd social media. This young start-up companies provide services ranging from providing farmers with operational information on farm related issues, staff recruitment, training and even agronomic information.

In my work with YAE, I have come across quite a few very interesting agro-entrepreneurs whose activities rely heavily on the information and internet support to farmers and the farm business.


G6Farms. Is one of such companies. ( http://www.g6farms.com)

with their promise of prcesion solution for your growing needs, the comoany aims to to be recognized as the most highly respected agricultural Company in the world, leading and excelling in the programs and services delivered to meet the needs for the growing local and global food and agricultural systems. Their services include Aquaponics training;a revolutionary technological concept that was created as a way to mimic mutually beneficial natural system. In these system, plants within hydroponic components utilize nutrient rich fish waste as fertilizer,in doing so the plants grow serviced by wastewater allowing for its re-use in the fish-rearing component. They also do commodity marketing and general farm consultancy.


Agropreneursnaija.wordpress.com .

Agropreneur Naija is the social media outlet for AGROPRENEUR NIGERIA an Agribusiness enterprise in Nigeria, West Africa.Our goal is to change the mind set of youth towards agriculture by promoting it as a business while at the same time providing support for start ups, existing young farmers and agro-entrepreneurs and sharing information and resources that create opportunities for growth, inspires and provides mentorship.


This budding field of enterprise has been aptly termed as Agricultural Communications, with academic courses in recognition of this niche market being offered by some institutions. Its an interesting point to note that most entrepreneurs and businesses involved in this area are currently operating in almost complete oblivion of each others works. There is a low level of self awareness amongst the social media population ofnigeria in comparison to entertainment, fashion and political activism bloggers.This low level of self awareness is indicative of the relative newness of these ventures. The main purpose of this article is to address this situation. Greater awareness of  agro-entrepreneurs amongst the online community of Nigeria will improve the practice, and  success of farming and agricultural business amongst youths.
Do you know any bloggers, startup companies, blogs and organizations involved with agro-entrepreneurships? Please do contact us or drop us a message on youthagroents@gmail.com